NovaPetal NYC: Our Phoenix Story Arrives on the Upper East Side 🌸

At NovaPetal, flowers are not just our work — they are our way of making the world more beautiful. Since opening our first boutique in Phoenix in late 2021, our mission has been simple: to create luxury floral designs that inspire joy and connection.

From day one, we poured our hearts into every bouquet, every hat-box arrangement, and every vase we sent out the door. That love was felt — and proven — through more than 300 verified reviews on Google and Yelp from our Phoenix clients, who gave us an outstanding 4.9/5 star rating. Their words and trust built the foundation we stand on today.

Bringing Our Mission to New York

Now, we are beyond excited to serve New York City with the same care and dedication. Our new store at 355 E 72nd St, New York, NY 10021 is officially open for in-store pickups and online orders, with same-day flower delivery across Manhattan. See us on Google Maps.

For us, this is more than expansion. It is about bringing our philosophy — that flowers should be as unique, modern, and beautiful as the people who receive them — to one of the greatest cities in the world. Our management team relocated here, and with the support of talented NYC florists, we are ready to create unforgettable floral moments for New Yorkers.

Why New Yorkers Can Feel Confident With Us

• Proven track record: 300+ reviews, 4.9/5 average rating.

• Real proof: see for yourself on Google and Yelp.

• Trusted results: daily same-day deliveries, bespoke event florals, and personalized service that earned loyalty in Phoenix — now here in Manhattan.

What We Offer

• Luxury flowers in NYC: from signature hat-boxes to one-of-a-kind vase compositions.

• Same-day delivery in Manhattan: order before 3 PM for guaranteed delivery.

• Events & weddings: custom designs, on-site setup, and full floral experiences for life’s biggest moments.

Our Clients Say It Best

“They created a spectacular tropical arrangement … The recipient loved it and showed it to everyone who came by.” — John, Phoenix

“Your flowers are always fresh and your arrangements are gorgeous — perfect for special occasions.” — Susan, Phoenix

“Absolutely stunning flowers, best quality we have ever seen! Highly recommend!” — Brian Haaseth, Phoenix

These voices remind us why we do what we do: because flowers matter. They make days brighter, moments memorable, and spaces more alive.

From Phoenix to the Upper East Side

We didn’t just open a shop — we brought our whole mission, values, and heart with us. At NovaPetal, we love what we do deeply, and we are honored to now share that love with New York.

When you step into our Upper East Side storefront, you’ll feel the same energy and passion that built our reputation in Phoenix. Soon, you’ll also see our “Wall of Reviews” — hundreds of real client testimonials framed as living proof of our journey.